What is Our Process?

Once you have retained our services we will assist you to:

• Help decide what you want to do with your life and should franchise ownership be part of your life
• Help you analyze the specific franchise opportunities you’ve selected as potential commitments
• Provide invaluable insight into the franchise process
• Provide you with clear understanding of the personal success profiles for various franchise and business opportunities
• Help you through the due diligence and negotiation processes

 Remember: We DO NOT SELL FRANCHISES and we do not accept commissions if you buy a franchise. We do not represent franchisors. We work for you as our client and strive to provide you the best information possible. We think that your future is what consulting is all about.

 In fact, if you choose not to buy a franchise, or not to go into business at all, then we have done our job equally well by helping you to not make a mistake that has long term financial and legal consequences.  Ours is a very different approach – we call it client based franchise consulting.

 Here’s how our program works:

STEP ONE - Education

Is franchising a good choice for you?
Should I really work for myself?

If so, what type of business should I be in?

Are there franchises that fit this business profile format?

Which ones might suit me?

 Why is this step so important?

Only YOU should decide whether or not business ownership is right for you. This is an enormous decision in terms of time, effort, money and potential future upset if you make a mistake. Most people do NOT undertake any meaningful self-assessment regarding business ownership because they don’t have the equipment to do the job. Specifically, they don’t know what they don’t know.

 If, after completing the Step 1 of this program, you decide that franchise ownership is not for you, then you have made a minimal dollar investment and can satisfy yourself that other career options might make more sense. Or, if, after completing the Step 1 and deciding that buying a franchise is in your best interests, you will have gained sufficient knowledge about yourself and about franchising to begin a review of available franchise options.

 STEP TWO – Which franchise might be right for YOU?

When you have chosen your list of possible franchise opportunities we will assist you in the ‘due diligence of each franchise’ that you select for analysis. We help you review up to four franchise opportunities, additional franchise opportunities can be added but there is a fee for this service.  You no longer have to go it alone, or feel pressured in your search for the right opportunity. Quality franchise due diligence is an email or a phone call away.

 At anytime if you need phone time or email assistance, we’ll be there for you.

FRANCHISE DUE DILIGENCE is the most important step in BUYING A FRANCHISE!

 Unfortunately, most prospective franchise buyers do not spend nearly enough time in serious franchise due diligence because:

• They do not think it’s necessary
• They do not understand how it’s done
• They believe that brokers or franchisors have provided enough information to make a good decision

 Why is franchise due diligence so important?

• It’s simple. Buying a franchise is a long-term, costly commitment. There are just too many hidden factors (about the business and about your ‘fit’ with that business) that you need to understand before you sign on the dotted line.
• Frankly, the enormously high percentage of franchisees that do not understand what they are purchasing is staggering. And by then, it is too late if the negatives would have stopped the transaction from taking place.

 What you should know about a franchise:

• It’s background
• Its financial stability
• It’s growth plan
• It’s people & experience
• It’s programs & systems
• It’s place among competitors
• It’s success rate, and a whole LOT more

 How can you be fooled regarding ‘franchise due diligence’?

Most franchise brokers refer to themselves as ‘franchise consultants’, but they are not consultants for looking out for your best interests. They offer free consulting, but are in the business of presenting to you a variety of opportunities they represent for the sake of earning a commission. That’s a fact. And of course, if you are speaking directly to a franchisor, they have a mission as well; that mission is to sell you a franchise.